Industry insights, opinions, and articles from the vertical video community.
Omdia says $14 billion, Deloitte says $7.8 billion. Both are right — they measure different things. A guide to reading the 2026 figures.
Microdrama's core audience is not Gen Z. New data points to adult women 35+ — and to an app market shaped heavily by paid acquisition.
Dedicated microdrama apps rarely take open uploads. How the publishing routes really work, and the new platforms and studios of 2026.
SAG-AFTRA now has an agreement built for serialized vertical projects. What to know, and what every vertical casting notice should disclose.
The rights questions every vertical producer should answer before shooting — and the ones to bring to your lawyer.
Production budget is only half the story. Financing vertical drama in 2026 means planning for user acquisition, rights and deal structure.
Checklists, templates and delivery specs for shooting a vertical series in 2026 — from 9:16 safe zones to AI asset ledgers.