Audience intelligence platform combining social listening with deep audience segmentation, interest mapping, and cultural trend analysis.
Goes beyond simple sentiment monitoring to provide actionable audience segmentation data; useful for platforms and studios trying to understand and expand the vertical drama audience beyond its current core demographic.
Pulsar's audience segmentation tools can map the interest graph of vertical drama viewers - what else they watch, read, and follow - providing insight into adjacent content and marketing channels that can expand platform audiences.
